What it is
Competitor analysis for search is a structured comparison of topical coverage, ranking footprint, content depth and off-site authority between your site and named competitors, on both classic search and AI answers.
Why it matters
Most SEO effort is spent guessing. A clear picture of where a specific competitor is stronger turns a vague backlog into a ranked list of gaps worth closing.
How it works
- 1Crawl and cluster each competitor the same way you cluster your own site.
- 2Compare coverage and depth per topic to find where they are ahead.
- 3Compare ranking footprints to find queries and pages they own and you do not.
- 4Compare the external sources cited for each brand in AI answers.
How Semantyra handles it
- Analyses each tracked competitor by topic and shows which clusters they cover more completely.
- Reports topics they lead, topics you lead, and the shared topics where the gap is closable.
- In AI Visibility, shows their recommendation rate versus yours and the sources behind it.
- Merges the gaps into your one prioritised action list.
What it looks like
"Competitor C leads on 4 of your 9 clusters, mostly through depth rather than more pages. They are cited from two industry publications you have no presence on."
FAQ
- How many competitors can I track?
- From one on Free up to fifteen on Agency. The comparison is by topic and coverage, not a backlink count.